Entrepreneur Gasper Guarrasi reflects on career highlights to date

Serial entrepreneur and philanthropist Gasper Guarrasi looks back on a number of his personal and professional highlights, charitable efforts, and business successes.


Gasper Guarrasi is a serial entrepreneur, philanthropist, and respected humanitarian, known for his work alongside celebrities including Paula Abdul and Dr. Oz on predominantly well-being and environmentally-focused products and services. Here, Guarrasi provides a look back on a selection of charitable, career, and other highlights, and reveals more about his ongoing humanitarian efforts.


Gasper Guarrasi is CEO of Frog Environmental, one of the nation’s largest environmental firms in the field of stormwater pollution prevention and compliance. “Frog Environmental services over 1,300 facilities throughout California and across other western U.S. states,” reveals the CEO.


Guarrasi is also CEO of Storm Water Systems, marketed as the premier stormwater filtration equipment company in California, and is CEO of CAP, a premier full-service licensing and compliance consulting company in the cannabis industry. “Under my leadership and vision, all of these companies, and more, have grown exponentially in revenue and brand recognition,” suggests the successful entrepreneur of his hard work and input. Under Guarrasi’s leadership, CAP has grown exponentially and has claimed early market licensing victories for its clients — ultimately making CAP a top cannabis advising company in California.


Before establishing CAP, Gasper Guarrasi was CEO and founder of TRAINERbrands, a provider of patented products designed to improve health, fitness, and lifestyle. “At TRAINERbrands, I successfully oversaw the development of consumer-packaged goods which were successfully sold into Target, Walmart, Costco, Walgreens, Bed Bath & Beyond, Kroger, Dick’s Sporting Goods, Amazon, 24 Hour Fitness, and various other branded retail outlets,” he reveals, “plus further, additional distribution channels.”


Prior to TRAINERbrands, meanwhile, Guarrasi was president and founder of Certi-Fresh Foods, a food preparation and marketing company serving restaurants, grocery chains, and foodservice distributors across the United States. “I grew Certi-Fresh Foods to more than $100 million in sales,” he reveals, looking back, “before the company was sold to an investment firm.”


Earlier in life, Guarrasi successfully completed the Entrepreneurial Studies Program at Harvard University and received a Bachelor of Science degree from California State University of Long Beach.


Through his entrepreneurial and philanthropic pursuits, Guarrasi has also met and worked with a wide array of internationally recognizable famous faces including George Clooney, Paula Abdul, Adrianna Costa, Christina Applegate, Bono, Natalie Gulbis, Michael George, and Dr. Oz.


Charities, nonprofit organizations, and other good causes proudly supported by the entrepreneur and philanthropist include the Haitian Disaster Relief Fund, the Red Cross, Save the Children, Doctors Without Borders, Millers Children’s Hospital, The Art Of Living Global, the Special Olympics, the Coalition for Improving Maternity Services, March of Dimes, and the National Partnership for Women and Families.


“Furthermore, as a dedicated humanitarian,” Guarrasi adds, wrapping up, “I’m constantly driven to innovate, and to employ my entrepreneurial know-how, to make the world a better place whenever, wherever, and however I possibly can.”


Gasper Guarrasi is a respected environmentalist, humanitarian, philanthropist, and serial entrepreneur based in Newport Beach, California. A frequent and generous supporter of charities including Doctors Without Borders, the American Red Cross, and Save the Children, the lifestyle business visionary has also partnered with well-known fellow humanitarians including Paula Abdul and Dr. Oz on a number of revolutionary products and services. Creator of G2 Lifestyles and TRAINERbrands, Guarrasi has long enjoyed a fast-paced, competitive lifestyle, and is currently CEO of Frog Environmental, Cannabis Advising Partners, Storm Water Systems, and PopNDrop, as well as being the name behind StormPROOF and GASPERfilms.

Gasper Guarrasi explains work of Storm Water Systems

Entrepreneur and CEO Gasper Guarrasi reveals more about the work of California’s Storm Water Systems.


Storm Water Systems CEO and serial entrepreneur Gasper Guarrasi explains more about the Californian environmental services firm’s work as the company announces free site evaluations for clients in industries ranging from chemical manufacturing and scrap recycling to freight transportation and food preparation.


“As California’s leading provider of advanced best management practices for storm water compliance and management, we’re able to help clients write their legally required action plans, and then implement them,” explains Guarrasi, CEO of the environmental firm, headquartered in the Los Angeles County city of Carson. In addition, Storm Water Systems today has a further, second office in Hayward, Alameda County, tailored to promptly serving clients in more northern parts of California.


Gasper Guarrasi is also CEO of Frog Environmental. Frog Environmental provides supplemental trusted consulting advice to over 1,000 clients across California, primarily surrounding storm water compliance. A serial entrepreneur and dedicated humanitarian, Guarrasi has long enjoyed a fast-paced, competitive lifestyle with his persistent focus, drive, and creativity to thank for many of his professional achievements, including as president of a $100 million company.


Turning focus back to Storm Water Systems, Guarrasi explains how the business is able to leverage the expertise of more than 20 qualified industrial storm water practitioners. These qualified individuals, he says, can help clients to improve compliance with federally required storm water regulations in California for storm water associated with industrial activities discharging into the waterways of the United States.


They’re also able to provide a high degree of technical knowledge and industry-leading environmental experience, according to Guarrasi. “Our qualified industrial storm water practitioners ensure that clients’ storm water needs are fully covered,” he adds.


Boasting the very best technology available, Storm Water Systems offers consulting services, engineering services, maintenance services, and more. The company’s consulting services include facility evaluations, as well as level 1 and level 2 reports.


Engineering services, meanwhile, cover the implementation of best management practice solutions while the company’s maintenance team is on hand for preseason commissioning, qualifying rain event visits, postseason decommissioning, and the ongoing training of clients’ personnel.


“Furthermore, to help new clients get started,” adds Guarrasi, wrapping up, “we’re extremely proud, at Storm Water Systems, to now offer complimentary site evaluations to companies, businesses, and other organizations in more than 40 industries across California.”


To apply for a free site evaluation from Storm Water Systems, call 562-391-2925 or visit http://www.stormwatersystems.net/ for more information.

Why Corporate America Should Care About Advancing Cannabis Social Equity

Cannabis legalization and licensing – the big picture

As cannabis legalization unfolds in the U.S. many firms such as Cannabis Advising Partners are taking the forefront in preparing industry leaders for licensing. Licensing is an integral part of standing up a new legal venture.  And licensing is only possible where jurisdictions do not prohibit cannabis. Requirements for licensure depends on government guidelines, but requirements may include: business plans, compliant property, standard operating procedures, community benefits plans etc. Thus far, over ten states have legalized recreational cannabis and over 30 states have legalized medical cannabis. To get ‘get in the business’ business leaders need a ‘license’  to conduct commercial cannabis activity.

Cannabis may indeed be illegal on a federal level, but social equity issues are also seen to be on a federal level too.  The Marijuana Justice Act of 2019 is pushed by several officials, which would strike out criminal records which relate to cannabis.  It would also allow funding to be granted to those communities affected majorly by the War on Drugs. This no doubt signifies tremendous progress, but the adoption of this policy is still not guaranteed. Without the legal authority from the federal level,  social equity continues to remain a problem.

As the industry evolves, there is a lot of formality and compliance requirements that are built into this growing industry. In urban cities and states across the U.S. this has often resulted in companies understanding, strategizing and developing social equity programs.

What is cannabis social equity?

Social equity programs provide an opportunity for affected individuals to secure equitable ownership and to gain employment in the cannabis industry. It also addresses the unbalanced impacts of the Cannabis policies and the War on Drugs in their communities.

The injustices created by decades of failed cannabis policies have resulted in a rapid expansion of social equity programs in the wake of recent cannabis legislation. Social equity aims to correct the injustices faced by individuals affected cannabis offenses which are now legal in states in ties where cannabis prohibition has ended.

Between 2001-2010, over 8 million arrests have been made for cannabis-related crimes. Every year since then, the police continues to make more than half a million arrests for cannabis crimes. Drug war statistics show about 659,700 arrests in 2017 for cannabis alone, which was almost half of the total arrest that year for drug violations.

Why Corporate America should care

This context is vital for business leaders to understand, analyze and engage in action. Corporate America and cannabis industry leaders should place special attention and prioritize social equity programs for many vital reasons. First and foremost, companies should care about correcting injustices from the simple fact of engaging a profiteering activity which at some point was illegal and hurt mostly low-income communities. Secondly, collaborating with a social equity partner may be a requirement for licensing. For example, in Los Angeles you cannot apply for a cannabis retail license unless you partner with a social equity partner and agree to share in 33%-51% of equity in the business. Third, advancing social equity can be a key pillar of a company’s social impact strategy. Fourth, hiring social equity individuals may expand diversity in the company therefore expanding the world view and values of an organization.  Finally, prioritizing social equity may be positively received by the community where the business is located therefore can harness goodwill and support from the community.

Corporate America must show some social responsibility and social equity is a vehicle to accomplish that in the cannabis industry.